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Chair of LFC Women Supporters Club Speaks of ‘Pride’ at Team’s Achievements Last Season

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The head of a supporter’s group for Liverpool FC Women is optimistic for the future after a positive year for the team and its supporter base. Jo Goodall, the Chair and Founder of Liverpool Women Supporters Club (LWSC), was speaking after the team’s FA Women’s Championship trophy was paraded around Anfield last month.

“It was a really proud moment seeing the team get to parade the trophy at Anfield.

They have worked hard all season and they really deserved that moment to show off their achievement with lots of Liverpool fans, and on TV too!”

Jo Goodall

This occurred during half-time of the men’s Premier League game with Tottenham Hotspur on 4th May. Since then, 500,000 people took the streets of Liverpool on 28 May to celebrate the combined three trophies won by the men’s and women’s teams this season.

The decision of the club to include Matt Beard’s side in the celebrations was another example of the Women’s team becoming increasingly integrated into the club.

Matt Beard, manager of Liverpool Women's team.
BRISTOL, ENGLAND – APRIL 03: Matt Beard, Manager of Liverpool reacts prior to the FA Women’s Championship match between Bristol City Women and Liverpool Women at Ashton Gate on April 03, 2022 in Bristol, England. (Photo by Harry Trump – The FA/The FA via Getty Images)

Liverpool Women won consecutive Women’s Super League titles in 2013 and 2014, but five years later were relegated from the division. An exodus of their best players, combined with just 10 full-time employees listed on the books in 2020, pointed to a horribly mis-managed team.

Since then, however, Goodall has been pleased with the efforts put in by the higher ups to rectify this.

“The club are already doing better with a lot of issues that women’s football has faced in the past,” she claims.

We have started to see more of the players involved in marketing and publicity for new kits and sponsor videos.

Matches are being advertised on LFC’s social media and announced at men’s games.”

Jo Goodall

Furthermore, possible locations for a new training base are being considered. Currently, Liverpool Women train at The Campus training ground, sharing with Tranmere Rovers. For Goodall, bespoke facilities will be a “huge step forward for both the club and women’s football.”

The decision to reappoint Beard, who managed those title winning squads, has arguably been the best decision of all.

“Bringing Beardy back this season was a great move by the Club.

He has brought in some brilliant players who have not only helped us to win the league, but will also be a great addition once we re-join the Women’s Super League.”

Jo Goodall

This progress is also reflected in the supporters club itself, which became a huge presence at home and away fixtures last season. More exciting events are in the pipeline, according to Goodall.

“Over the summer, a beach day picnic will be arranged for fans to meet up,” she explains. ‘Meet and greet’ dinner events, between fans and ex-players, are also on the cards.

The last decade has been hugely difficult for Liverpool Women. However, Goodall and the fellow members of LWSC will be hoping that Liverpool Women will continue on their upward trajectory, on and off the pitch.

Main image credit: Embed from Getty Images

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