MLB’s Streaming Future Faces Uncertainty as Two-Year $30 Million Deal with NBCUniversal’s Peacock Expires

636 days ago

The Major Baseball League had a two-year rights deal with NBCUniversal’s Peacock streaming service, which has now expired. The future steps regarding the deal are uncertain.

According to the Front Sports Office, the MLB deal was for $30 million, which was a small package considering the other deals MLB had with other networks.

With the Fox network, the deal was $729 million per year; with ESPN, it consisted of $560 million; the deal with Apple was for $85 million; and with Warner Bros. Discovery, it was for $535 million.

The Peacock service is owned and operated by Peacock TV LLC, which is a subsidiary of NBCUniversal Television. The streaming platform has deals with the Premier League, PGA Tour, NFL, Big Ten, Notre Dame, and Olympics.

The dilution of the Peacock deal with Major League Baseball has come at a time when the league is facing the consequences of the bankruptcy of Diamond Sports Group.

MLB’s two-year rights deal with Peacock expired with the end of the 2023 season — and the future of the package is uncertain, @AEricFisher writes.

— Front Office Sports (@FOS) December 12, 2023

The media platform of the MLB and the teams that are facing the aftermath of the bankruptcy are overcoming the effects and with time, more clarity will be provided.

Ravleen Kaur

Author posts

Content creator Ravleen has worked and learned under different organisations, and communication and writing has always been essential parts of her work. As a seasoned writer, she has woven her writing experiences creatively and has amassed exponential stability in her comprehension throughout her working years. She has read and is well-versed in multiple subjects. Yoga and Meditation are the ways through which she finds her inspiration and tranquillity.

“This is an absolute disgrace.” – Mad Dog Ruso on Shohei Ohtani’s deferred payment of $700 million