In the world of sports broadcasting, CBS has always been a trailblazer, consistently finding innovative ways to create an immersive viewing experience.
One such grandeur came to life during the 49ers-Chiefs Super Bowl, marked with technological enhancements and riveting broadcast angles that ratcheted up the excitement among fans.
A crowning moment of the CBS broadcast was the introduction of the innovative “Doink Cam”. High up each goalpost, this comic yet exciting development aimed to catch closely the nerve-wracking moments of a field goal attempt.
The promotional video by CBS unveiled a variety of new camera angles to enhance the viewer experience.
Featuring an astounding six ‘doink cams’, the broadcast also incorporated five skycams and three drones for aerial shots.
From drones to "doink" cameras, we'll be pulling out all the stops in Las Vegas for Super Bowl LVIII. pic.twitter.com/96iRmrsFC2
— NFL on CBS 🏈 (@NFLonCBS) February 1, 2024
The Super Bowl was broadcast using a whopping total of 165 cameras. This capacity exceeded previous versions. CBS further pushed the broadcasting boundaries with high-end technology.
Among the distinguished equipment were cameras with 4K zoom extraction capabilities, capable of capturing even the tiniest details in super slow-motion replays.
Augmented reality and depth-of-field cameras were also put to use, providing an intensified, realistic feel to the viewers, making them feel a part of the action on the football ground.
Despite the technical prowess demonstrated, the seamless arrangement didn’t incorporate a camera in the booth.
Many fans were eager to catch Tony Romo’s live reaction to Jim Nantz during the game. The CBS Super Bowl broadcast was nothing short of an enhanced viewing experience.
CBS Sports’ record 22nd broadcast of Super Bowl to extend Network’s long history of innovation and groundbreaking technology, featuring new production elements including record number of 4K zoom extraction cameras, “doink” cameras, and cutting-edge augmented reality graphic… pic.twitter.com/T2ci2JJVD2
— CBS Sports PR (@CBSSportsGang) February 1, 2024
Even without a ‘doink’ hitting right where the cameras were perched, the mere possibility of capturing such excitement is what makes the Super Bowl broadcast so enthralling.