Cam Newton, a living legend associated with the Carolina Panthers, has set his sights on molding a brand-new identity – the most reputed athlete-turned-YouTuber.
This transformation doesn’t come as a surprise for those who know Newton’s dynamic personality and his ambition to seek new challenges after a stellar NFL career.
With a robust following of nearly 1.24 million on his YouTube channel, 34-year-old Newton is lighting up the digital sphere.
The production company backing Newton’s YouTube ascent, is keen to showcase his charismatic personality and broad football knowledge.
Since its inception in 2023, Newton’s channel has accumulated over 156 million views, thanks to his in-depth football analysis, candid discussions about quarterbacks, and honest insights about his former employer.
In conversation with Boardroom, Newton revealed his plans to scale new heights in the YouTube community.
“I would challenge and encourage other athletes to take control of their narrative,” Newton said, per Vinciane Ngomsi. “When I want to hear about football, I want to hear it from a football player. If I want to hear about basketball, I want to hear about that from a basketball player. Media is at a very interesting space right now because you have people who are gaining more validation by being able to speak on certain topics, as opposed to the days where somebody can just voice their opinion and say, ‘Okay, boom. That’s the show.’ Well, in this day and age, it is being able to be authentic to what you’re talking about and how you’re talking about it. And we’re seeing more and more creatives or creators create stories, storylines, and content that’s true to them.”
Cam Newton wants to be the most famous athlete-turned-YouTuber https://t.co/3MyChsBuRc pic.twitter.com/xoWqXIpdrs
— Awful Announcing (@awfulannouncing) February 8, 2024
Winning the NFL MVP is an exemplary achievement, but becoming the biggest sports YouTuber is an entirely different ball game, and Newton is all in.
He encourages his fellow athletes to explore this medium and leverage their unique perspectives, creating content that would resonate with fans globally.
With an open and honest approach to content creation, Newton’s YouTube channel has been generating a significant buzz recently.
He undeniably brings a degree of authenticity to the platform that sets him apart.