NBA insider ESPN’s Adrian Wojnarowski is talking the talk and walking the walk.
The veteran reporter has opened his wallet to his former alma mater St. Bonaventure University, to the tune of $50,000.
The buck doesn"t stop there for the 1991 graduate has said he will match any sponsor of $50,000.
"We’re going to match another $50,000 if you’ll subscribe, if you’ll give," Wojnarowski talking on video posted on social media All-Star weekend.
"We have a chance here to raise $150,000 before the end of this basketball season. [Make] St. Bonaventure, once again, one of the elite mid-major programs in this country. And we have a chance to keep coach [Mark] Schmidt and this team and university competitive with anybody in the country.
"And our opportunity to continue to win Atlantic 10 basketball championships depends on your support with our collective," he added.
This is part of tbe NIL collective Team Unfurl, a growingly popular way to support your school of choice.
They have 16-9 record this season and while ranked 70th, but extra revenue could see them rise steadily.